Meet the Team
Leading the ºÚ¹Ï³ÔÁÏÍø Brand With Purpose
At ºÚ¹Ï³ÔÁÏÍø’s University Marketing and Communications (UMC), our team is united by a clear purpose: to lead the university’s brand and strategic marketing efforts in ways that elevate awareness, strengthen reputation, and support student enrollment and success. Everything we do is rooted in advancing ºÚ¹Ï³ÔÁÏÍø’s mission and amplifying the stories that move our community forward.
Our Teams
- UMC Senior Leadership
- University Marketing
- Strategic Communications
- Creative Strategy
Our Partners
UMC Senior Leadership
Senior Associate Vice President for University Marketing and Communications
Email: guisselle.nunez@sjsu.edu
Executive Assistant to the Senior Associate Vice President
Email: melissa.retana@sjsu.edu
Senior Director of Strategic Communications
Advancement and Alumni Marketing
College and Enrollment Marketing
College Marketing and Communications Strategist
Lucas College and Graduate School of Business
Email: adriana.avila@sjsu.edu
Senior College Marketing and Communications Strategist
College of Information, Data and Society
Email: nicole.purviance@sjsu.edu
Online Enrollment Marketing
Associate Director of Online Enrollment Marketing
Email: brian.cheungdooley@sjsu.edu
Web and User Experience
Assistant Director of Web Development, UX and Content
Email: rock.fredell@sjsu.edu
Strategic Communications
University Writer and Copy Editor
Managing Editor of ºÚ¹Ï³ÔÁÏÍø Magazine
Email: juliah.jackson@sjsu.edu
Media Relations
Creative Strategy
Athletics Marketing and Sports Media Relations
UMC works closely with Athletics Communications to promote a university-wide environment that elevates the Spartan brand and builds champions in the classroom, in competition and in the community.
